Ariz-Glo is a Mesa, Arizona Original Citrus Box label or poster showing a Native American Indian on horseback overlooking a valley floor where there is a steam train headed west. This Vintage Railroad theme Arizona advertising art was used by "Western Litho., Los Angeles, California, in March of 1952, to brand citrus crates coming out of the cactus and sand filled State. We custom framed this fine old American ad art fruit crate label in copper and glass and it is ready to decorate your office wall or spruce up your greasy spoon hot dog stand. This excellent Native American Indian, old art print, vintage label measures 11 1/4" x 10". Ariz-Glo Rare Native American Indian, Arizona Orange Citrus fruit crate label in FRAME.
"With the completion of the transcontinental railroads in the 1880's it became possible to ship western agricultural produce to midwestern and eastern markets. Fruit, which had remained unpicked in western orchards due to lack of demand, suddenly became commercially valuable, and a new industry developed. The first products shipped were oranges and lemons from southern California, grapes from central California, and apples and pears from northern California, Oregon and Washington. As railroad refrigeration techniques became more sophisticated, perishable produce such as melons, lettuce and tomatoes also were shipped. A complex packing, shipping and marketing network was developed to transfer this wide variety of western agricultural produce to eastern consumers. The fruit box label was developed to identify and advertise these products. This colorful paper poster was pasted on the end of the wooden box; serving as a means of communication between the grower and customer. Tens of thousands of different label designs were used on billions of boxes until the 1950's when wooden boxes were replaced by cardboard boxes with cheaper pre-printed label information. The paper labels, nearly all designed and printed in San Francisco, Los Angeles, Seattle and Portland, serve as a historical record of West Coast commercial art." Fruit Box Labels, McClelland & Last 1983 (Out of Print)